Google has done it again. Google has come out with some very innovative advertising programs lately and this one is right up your ally if you’re a professional Realtor. Along with your Google AdWords pay per click campaign for your real estate website you can now have “click to call”. Instead of your real estate customers clicking through to your real estate website, they can now call you directly from your pay per click ad. If you’re a Realtor It’s a new and unique way for you to connect with potential real estate customers in your area.

Here’s how it works. Next to your Google AdWords ad your customers will see a phone icon. When your new real estate customer clicks the phone icon, they enter your phone number next they click “Connect For Free”. Google calls the number they provided. When you pick up, you hear ringing on the other end as Google connects you to your new customer. Next thing you know, your phone is ringing and there is a brand new real estate lead on the other end.

This service will make it easier for potential real estate clients to contact you without searching through your website for contact information. Realtors without a strong web presence, or first page ranking, have found that Goggles pay per click advertising is a great way to compete with other real estate websites in their market. Goggles “click to call” is going to turn up the volume on real estate AdWords ads.

To make your potential clients feel more comfortable, Google won’t share the customers telephone number with you, the advertiser. In addition, Google will delete the customers phone number from their servers after a short period of time. Also, Google foots the bill for all calls, local and long distance. However, if the customer calls your mobile phone, they may incur airtime fees depending on the mobile phone plan. Check your mobile phone provider for details.

This advertising product is geared towards smaller businesses and is perfect for the professional Realtor. Imagine, new real estate customers calling you when they come across your Google pay per click ad. You’re real estate customers can now have a direct pipe line to you, the real estate professional. You might be asking yourself why is pay per click advertising important for my real estate website? If you’re a Realtor, having a professional real estate web presence should be an important part of your real estate business. However, just having a website will not guarantee success. You need to market your website. If your clients don’t know you’re there, you may as well have a lemonade stand in the middle of the desert. You might have the best lemonade in the world, but, if no one can find you, you’re not going to sell much lemonade. Pay per click advertising is the fastest, most cost effective way for you to start marketing your website.

In real estate, one good listing or buyer can turn into thousands in commissions. Now with Goggles “click to call” your potential customers will have the luxury of speaking directly to you. Realtors are always looking for a way to track visitors to their website. Advertising has always been the life blood of the real estate industry, but it has always been difficult to judge what advertising was working. When someone uses the “click to call” program to inquire about real estate you will be getting live and immediate feedback on your Google advertising.

Real estate is a competitive business. You should be competing for those leads. That’s why Pay per click advertising is important for your real estate website and “click to call” will be a great addition to your pay per click advertising campaigns. Remember, Realtors won’t be replaced be technology, they will be replaced by the Realtors who use technology to their advantage.

Mike Alves is the owner of http://www.Marketing4Leads.com
My business is unique, I market Realtors websites on Google. If you would like to get the edge on you’re competition, I can help. Let Mike create a custom advertising campaign on Google for your Real Estate website.

Help People Every Chance You Get

Whenever someone posts a question to the forum, answer it. Challenge yourself to see how many people you can help in an hour or try and see if you can be the first person to answer.

Be honest and offer real advice. Don’t just post a quick line asking them to call you for help. People who use forums want answers – TODAY. They’re banking on having anywhere from 5 to 500 people on the forum ready to answer their question.

The better your answer, the more likely they’ll click over to your web site!

Answering questions will help you to build a reputation for yourself as the expert in your field. The more information you give away, the more you prove that you know what you’re talking about.

Don’t be afraid to give a lot of information away. You might feel that you risk losing work this way but, really, you risk losing work by failing to prove that you know your business.

Be Friendly Towards Everyone, Even if You Disagree With Them

Heated arguments are commonplace in forums – learn how to express your opinions without being rude or insulting.

When someone disagrees with you, present your views and then, as Dr Stephen Covey says, agree to disagree, agreeably. Agree that you feel differently about the subject and then agree not to argue about it any more.

Eventually, people will come to know you as “the nice person that knows a lot about …”. That sort of reputation can earn you lots of traffic as well as lots of sales!

Contribute to the Forum as Much as Possible

Whenever you come across something you think will be useful to other members of the forum, post it. Let everyone know how you found it, where it came from and write a short summary of what they’ll find if they follow the link or download the article.

This might sound like a lot of work but, in most cases, it’s really easy.

You establish yourself as the professional in your industry. This really helps people feel confident about doing business with you. Confidence equals clicks and clicks equals Sales!

Use a Compelling Signature

A signature is the space at the end of every post where you can provide your personal information like a name, email address and web site address. You usually just have to configure it once and then it will automatically be added to every post you make.

People often use signatures to “advertise” themselves. The key here is to make it short and compelling.

For example, “We create web sites” is short, but not compelling. You probably won’t get any clicks with such a boring signature.

Offer a solution to a problem or pique their curiosity with a question-based link. Make people curious or excited about what they’ll find if they click on your link.

Here are 2 good examples:

“Are you losing sales because of these 10 critical web site mistakes?”

“Discover the secrets of online marketing with my free course”

As long as what you’re offering is relevant to the forum or discussion, you’ll find a lot of people clicking through to find out more.

Link Back to Your Own Web Site

Whenever you post something, try and find a helpful way to link back to your web site. For example, if someone asks a question on how to finance their start-up company, give them a tip or two, and then link to an article on your web site for more information.

This is called in-context linking and is, by far, the best way to build your web site’s traffic and search engine ranking.

This works because search engines like Google decide how important your web site is by how many different web sites link to it! Essentially, by being active on forums, you’re voting for your own web site in a very effective & ethical way. Bonus

By following these simple steps, you’ll soon find hordes of people clicking through to your site to learn more about what you do and how you can help them.

Norio De Sousa runs a web site, http://www.free-websites-from-scratch.com, where you can find more information on building free web sites, search engine optimization & more.

Follow these free, reliable methods and get the Traffic you desperately need to get noticed in the Internet. Some methods are time consuming and laborious but when money is the critical factor, time and labor should not be of major concern.

1. Reciprocal Linking.
Reciprocal linking is one of the most popular ways to get traffic to your Home Based Business site and also boost your rankings in the search engines. The strategy you should follow is: (a) Go to search engines such as Google, Yahoo or MSN and identify the websites that are similar or relevant to yours with high page ranks. (b)Eliminate those that are in direct competition to you. (c) Persuade and convince the webmasters to exchange links with you. (d) Identify quality websites i.e. websites with PR3 and over that have high traffic and exchange links with them.

2. Writing Articles.
One of the best ways to get high targeted traffic and one way links to your Home Business is to write articles and submit them to (a) Article Directories, (b) Ezine Publishers, and (c) High traffic websites that accept article submissions. Quality articles are in great demand and if you can write quality, thought provoking and educative articles in your field of expertise, your articles will definitely be accepted for publication. You should ensure that (a) you have a Resource Box at the bottom of the article. (b) And have your URL in the Resource Box. If your article is impressive you can expect a massive influx of visitors to your website via the resource box.

3. Submitting to Directories.
Once your website is ready with good content and quality links, you should start submitting your website to Search Engine Google and the Directories. Submitting to Directories is another way of getting additional targeted traffic to your website. This also increases your site’s overall importance to obtain a high page rank. If you want to be visible in the internet world, getting listed in Directories especially in Directories with high page rank and traffic is the fastest way to do it. Some charge a fee for listing while others are free. Among the free directories some insist on a link back from your site. Link back to them happily and get listed.

4. Posting at Forums.
Another great way of getting free traffic is to post at discussion forums on a regular basis. If your contributions at these forums display good knowledge and authority, an immediate increase in your website traffic will be seen. To get the maximum benefit, (a) visit high traffic forums, (b) display your knowledge and (c) include your signature file and URL there. It is this URL that will siphon traffic to your site.

5. Emails.
The emails that you send out, whether it is personal or business can be a source of traffic. You have to ensure that your advertisement or signature is there at the bottom of the page with your URL. Though it might not be much traffic, nevertheless it is free traffic. Make the best use of it.

6 Tell a friend/Refer a friend.
Another source of traffic which is often overlooked is through your own website. Place a “Tell a Friend” or “Refer a Friend” image or script on your website. This can be obtained free from several sources, by searching in the search engines. Visitors, who sincerely appreciate your site and are grateful for the information and the resources provided, will pass on the good news to their friends.

7. eBay Traffic.
Traffic from eBay is not the normal channel but it is working for many. Any traffic that is free is what you need most. So (a) register yourself with eBay,
(b) go to the “about me” page and fill in useful information with a link to your website. If done correctly, you are certain to get a significant amount of traffic since millions visit eBay every month.

8. Fresh Content.
It is surprising that many webmasters spend much time in finding various avenues to attract visitors to their sites but overlook the importance of adding fresh content to their sites. Content is King and Search Engines love fresh content. Your visitors love them too. It does not cost you anything so add fresh content regularly and they will keep on returning again and again.

Millions of websites are lost deep down in the Internet Wilderness unheard of and unsung. Certainly you don’t want to be one of those! Get started. Start making money from home by implementing your Internet Marketing program.

Copyright © 2005 Kanaga Siva

About Kanaga: Kanaga Siva has been a Marketing Manager and Business Manager and has a wealth of experience in Marketing. He now operates his own Home Based Business. For Articles, Resources, Tips and Ideas to start a Home Based Business from anywhere in the World and for other recommended Programs to make money from home, visit his website, http://www.business-fromhome.com

Your website must be good optimized by various SEO techniques. Before starting increasing Backlinks for your website you need to check following things must be done properly.

1. Your website must have properly designed, no broken links on your website, Internal Linking structure must be designed properly.

2.Title, description, keywords, anchor text must me properly placed.

Backlinks and PageRank:

Google Gives PageRank for every web pages of your website. (Download Google Toolbar to Check PageRank of your website). PageRank depends on Backlinks. If your WebPages having number of Backlinks from various websites then your WebPages can get good PageRank.

You need to improve PageRank of your every page of your web site because Google gives PageRank for every page so that your website can get good traffic from every page.

Increase Backlinks and PageRank from following activities:

1. Register your website in various leading search engines.

2. Register your website in countrywide search engines

3. Register your website in Industry wide Search engines and Business to Business Directories.

4. Register your website in subject wise Search engines.

5. Create RSS for your website and make sitemap.xml for submissions in various RSS
Submissions websites. What is RSS? Rich Site Summary, is an XML format for

Syndicating Web content. RSS allow other sites to publish some of its content creates an

RSS document and registers the document with an RSS publisher.

6. Translate your website in various languages so that your website will get many WebPages and your Internal linking structure
will improve as well as your website will also get many keywords in various languages.

7. Exchange Backlinks with various Reciprocal links exchange websites webmasters.

8. Create Online Stores on various websites.

9. Publish Press Release with your website link in various pr websites.

Yogesh Ahire is e-Marketing Consultant In Mumbai/India and Author of ebook “e-Marketing Whitebook”

URL: http://www.e-guru.org, http://www.manager.co.in

Although it may appear that it is easy to create link from and to your website there some things that webmasters need to put in mind when doing the linking job.

These are several linking tips that you can use:

Provide visitors with links to other sites similar to yours or a meta-index of links that would be of interest to your target market. If you sell something make sure that you don’t link with your competitors. The best way is that you add the sites that will complement your products and services. It will be preferrable if the site have an affiliate program that you can join so that you can monetize from your outgoing traffic.

Do not put outbound links on your home page. Place them down a level or two after the visitors have seen all the information you want them to see before you provide the links away from your site. Your home page should mostly direct the visitors to one of your own page before thay can leave.

Links can be incorporated in two ways. The first is where clicking the link loads the new page in the same browser window. It replaces the content of your page with the content of the linked page.

The second and more preferred method is to have the link open a new browser. Your page stays where it is and the content from the linked page opens up in the new browser window. This is preferred because once visitors are finished with the new page, they can close the new browser window and your page is still in the old browser window.

Try exchanging links with others so you receive a link from their site to your site. As long as the links are of value to your visitor, people will come back to see if you have found any new and interesting sites from them to visit.

You might consider asking if visitors would be interested in being notified when you update your list of links or just make updates to your site in general. By offering this, if they choose to do so, you have the opportunity to send people an email message and remind them about your site while presenting them with new information about what might be going on with your site.

Linking itself could be categorized as viral marketing process as the action will build up your link popularity in Search Engine which in return increases your web site ranking position as the time goes by. Of course you can get your as well instant traffic when you get your link from some popular high traffic web site.

Heri Rosyadi is an internet marketing expert with over 5 years of experience in internet marketing. Visit http://www.Mytrafficstrategies.ws and get a free copy of his eReport on “30 Amazing Advertising Tips” and subscribe to his online newsletter to receive his latest online promotion tips, methods and ideas.

Suddenly, I was ranking first page for Google, Yahoo and AOL for the phrases like “picture of William Hung”, and “william hung she bangs”.

The Good news is, this means that when the Yahoo Slurp spider came to the site and indexed my front page last Saturday, (and no, I didn’t submit my site OR pay for inclusion), my results were in the search engine by Sunday apparently, which is when I started getting clicks from Yahoo for this unusual term.

The Bad News is, William Hung, except for being an example of the power of Free Marketing, has NOTHING to do with my site!

So how does one fix this situation? How do you turn an accidental good ranking into several good rankings for other terms? Or say you’ve got great rankings for a relevant, but fairly insignificant term? The solution is the same.

Just give the spider more of what it wants.

Google, Yahoo – and apparently their search partners – love that page. So, first thing I did was improve the page in question. At the time there was no picture of William Hung on the page that was ranking so well. It’s important that you satisfy web site visitors who accidentally happen up on your site.

It only happens once in a while, but sometimes the person who come by is also interested in your regular content.

The next thing I did, was create other pages I believed the two sites would like. Since the articles here primarily offer resources to webmasters who want to learn how to increase the number of visitors to their sites, all I had to do was tweak some of the wording to the liking of both those visitors and the search engine spiders, and write one more article.

How did I know what the search engines would like, and how that would increase the number of people who would come to the site? Well, I found out that some guarded information about the latest optimization tips for Yahoo and Google was available on the Web FREE. (If you want to know what that resource is, just download the updated Free Google Optimization Guide.)

Once I had the pages optimized to my satisfaction, all I had to do was link some of those pages to the front of my site (where the article was then located) and wait for the increase in traffic to my site. Google spiders me every day like clockwork ever since I made this tiny change to my website that increased my site rank from zero to five in January.

Of course, I then had to figure out if my secret technique to baiting the Google spider was going to work with Yahoo’s new search engine spider.

Not only did it work, but it worked faster than leading the Google spider to specific page of my site! Yahoo’s spider is not back at my site on a daily basis yet, but it does come regularly, finding new pages, and reindexing the area with the most content.

So there you have it. If your site has been indexed well for a term you didn’t really want, first, make the page as relevant as possible to the visitors who end up at your site.

Next, give the search engine spider “food” to eat that is more relevant to your site. It doesn’t hurt to optimize this page. You can now download the new optimization guide for FREE here- IF you’re one of the next 100 subscribers. Only 1000 copies will be available for download so get yours now.

Third and last, get the spider to come on back to your site. If you know how to bait a search engine spider, great! You’ll get your results faster, and since the spider finds the link on its’ own, you may get better placement. Or, you can submit your site to one of Inktomi’s partners, and/or Google and wait the 6-8 weeks it takes to be included.

Copyright 2004 Tinu AbayomiPaul

About The Author

Tinu is a free traffic FANATIC> She’s been offered treatment for this condition, but says it just saves too much money. Her parting words “If you don’t know how to bait the Google spider, subscribe to my newsletter. I give that tip away free in the second issue. Email ftdsecrets-subscribe@topica.com or join at http://www.freetrafficdirectory.com, where you can also read more articles about getting quality visitors for free.”